SHIRLI SAADA
INDUSTRIAL DESIGNER
Listening.
Reflecting.
Designing.
Modular coral reef
A modular, high-rise reef system made of ecologically responsible concrete, designed to adapt in height and layout to suit different reef conditions and maximize light exposure.
Developed through marine research, the structure offers a textured, porous surface that encourages coral to anchor and grow within it. Its architectural presence is designed not only to support marine life, but also to attract divers—guiding them toward mindful, non-invasive exploration of the reef. A structure that invites both nature and people to connect, without causing harm.
SHAPED INSIGHT
Bridging thought and material.
Decorative Bench
A study in strength through repetition — thin wooden elements gain stability and presence when assembled into one cohesive, sculptural form.
Smart portable coffee cup
Inspired by the Ethiopian coffee ceremony — a cultural ritual of hospitality and gathering — this cup was designed with Ethiopian immigrants to Israel in mind.
It reimagines a traditional symbol as a mobile, contemporary object, reflecting a gentle dialogue between cultures and honoring heritage in a new, technological society.
Between Worlds
A Story Told Through Coffee
About me
I’m Shirli,
an industrial designer driven by precision, honesty, and clarity. My work is characterized by clean lines, thoughtful details, and a quiet confidence that lets the material and form speak for themselves. I believe that good design doesn’t shout—it resonates. Each project is a search for balance between function and feeling, simplicity and intention. I design to create calm, meaningful spaces in a world that often feels overwhelming.
SMART SIMPLICITY
Simple answers to real needs.
Financial management app
A simple tool for financial clarity
.Developed with a financial advisor, this app helps users track progress toward savings goals through a clean, goal-based system of “buckets” — making money management clearer and more intuitive.
Inclusive Rehab Tool
Designed with a hospital’s physiotherapy team, this tool replaces the classic cone-and-ring exercise with weighted objects in different grip styles. It offers adaptable difficulty levels and a sport-inspired look — moving away from clinical or childlike design.